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Curriculum

Year 2 Module 3: Social Enterprise Design

Introduction

The purpose of Module 3 – Social Enterprise Design is to take the social enterprise ideas generated in Module 1 and 2, and begin to test them in the market. Students will use the Business Model Canvas, create a Minimal Viable Product, and use other validation techniques to test the viability of their ideas.


Module Overview

Students explore the design process and develop many social enterprise ideas that have a social or environmental mission.

In Module 3, Social Enterprise Design, students focus on the design of a chosen social enterprise to reach product-market fit. Students will begin with a review of the business model canvas and create one for their social enterprise idea. A large focus will be put on understanding profit, sustainability, and how finances work. The word “business” and “social enterprise” will be used interchangeable but refer to the same activity. Students then develop a clear path of action to validate and realize their project’s potential, learning how to align a market (business) opportunity with a social or environmental need. Going out in the

community, students will take a hands on approach to validating their business ideas and ensuring there is a gap in the market that their social enterprise can fill. In this Module, students will also learn about the different ways to fund their social enterprise; another step to ensure viability.

Once students have validated and refined the product-to-market fit, they will develop and test a Minimal Viable Product (MVP).


Competencies, Skills, and Concepts

Competencies

  • Creates a business model canvas
  • Using community outreach, knowledge of funding, and the BMC; determines if the social enterprise will be viable
  • Creates a Minimal Viable Product

Indicators

  • Students will use the Business Model Canvas to determine the potential of a project and improve the design of a project
  • Students will create surveys to determine community needs
  • Students will make and be a part of an action plan that lists key tasks, duties and timelines
  • Students will fundraise for a project through loans or crowdfunding

Critical Skills

Concepts

  • Business Model Canvas
  • Validation
  • Minimum Viable Product

Module Guide

Teacher Guide

In the Module Teacher’s Guide, you will find:

  1. Purpose
  2. Competencies, Skills and
    Concepts
  3. Module Overview
  4. Background Information
  5. Assessment
  6. Workshops & Lessons


Module Resources

Presentation
Career and Community Development

Pitch Deck Template

A template to devise a pitch presentation for your CCD project or business.
Information
1.2-2.3 Career and Community Development

CCD Budgeting Guide & Template

A template for teachers and students to create their CCD project budget.
Presentation
1.2-2.3 Career and Community Development

Business Model Canvas Presentation

A presentation to introduce and explore the Business Model Canvas with students.
Information
1.2-2.3 Career and Community Development

The Business Model Canvas (BMC)

A tool for students to conceptualize a project or a business idea.
Presentation
1.2-2.3 Career and Community Development

Branding Presentation

A presentation to introduce and explore the topic of branding with students.

Workshops and Lessons

Lesson Plan
1.2-2.3 Career and Community Development

Workshop 1.3.2 Validation

Students engage with real users to uncover valuable information and insights that will inform the…
Lesson Plan
1.2-2.3 Career and Community Development

Workshop 1.3.3 Brand

How will students visually represent their project?
Lesson Plan
1.2-2.3 Career and Community Development

Workshop 1.3.4 Fundraising

Students start planning their entrepreneurial project by filling out a funding application for their projects.
Lesson Plan
1.2-2.3 Career and Community Development

Workshop 1.3.1 Business Model Canvas

Students learn the different blocks of the business model canvas and apply the model to…

Teacher Training

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